Icona BrandsIcona Brands
Case Study

How NutriFuel Scaled from
$18K to $235K/Month

A data-driven growth system that transformed NutriFuel into a high-growth health supplements brand.

13X

Revenue Growth

5.2X

ROAS

$235K

Monthly Revenue

6 months

Timeframe

Build Your Growth Plan
NutriFuel

Revenue Growth

13X

The Challenge

The brand had strong products but fragmented acquisition, weak conversion paths and limited visibility into channel profitability.

The Strategy

  • Rebuilt the full-funnel growth plan
  • Created a structured testing roadmap
  • Improved landing pages and conversion flow
  • Introduced lifecycle retention campaigns

The Results

  • Scaled monthly revenue from $18K to $235K
  • Achieved 5.2X return on ad spend
  • Built repeatable reporting and optimization systems

Before

$18K

After

$235K

Growth

13X

ROAS

5.2X

“Icona Brands gave us the strategic clarity and execution discipline we needed to scale with confidence.”

Client Leadership Team

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